Wok Store was born in Milan in 2007 thanks to the ideas and intuitions of Federica Zambon and Simona Citarella and, year after year, became a reference point thanks to a unique mix, result of the reasearch made by the owners, always driven by the idea of creating a space for new and original ideas and strongly linked to different forms of artistic expression.
The result is an amazing mix of luxury, contemporary, avant-garde and streetwear brands, always full of ideas, originality and with an eye for a customer looking for unique products and capable of intercepting trends, which will soon arrive on the global market.
A store capable of discovering and launching talents: in the years WOK was a kind of incubator, where fashion-addicts and buyers go to make researches and looking for inspiration and to understand brands and trends of tomorrow.
Among the brands, we can find A.P.C., Retrosuperfuture, Common Projects, Our Legacy, Lemaire, Gosha Rubchinskiy, Adidas By Kolor, Our Legacy, Jil Sander, Eckhaus Latta, Toga Pulla, Halo, Mackintosh, Suickoke.
Since 2008, the shop has been linked to e-commerce with Farfetch platform, which has found at the Milan retail store a perfect reference for highly sought after and difficult to find products on the world market and therefore very interesting for those customers, who are more sophisticated and, who could take advantages of Wok's selection, even though they were not physically in Milan.