SHOPenauer
x
Get the SHOPenauer APP... now!
Open
x
Get the SHOPenauer APP... now!
Open
ENIT
Join
Login
Founded in 1949
View all details
Genre
Man
Child
Woman
Brand type
Sportswear
Brand specialized in
Clothing total look
Sneakers
History & Philosophy
Read the story

Adidas, for fearless athletes.

Adidas is a sportswear manufacturer, that design sneakers, clothing and accessories. The brand fuses sport with style in subculture-favorite collections of casual and athletic ready-to-wear, signign with its famous three-stripes motif all products such as: athletic jackets, track pants, t-shirts, sneakers and accessories. Iconic are the timeless sneakers Stan Smith and Superstar.

After founding in 1924, a shoe factory in the family business in Herzogenaurach, a town in Bavaria, the two Dassler brothers, Adolf and Rudolf, at the end of World War II, were divided and each gave life to its own sportshoes' company. Rudolf founded Puma Schuhfabrik Rudolf Dassler, today known simply as Puma.

After the First World War, Adi began drawing off track shoes with abandoned materials found in an apocalyptic environment. At the end of the 1920s, Dassler inserted nails into the soles, to improve the grip on the ground and in 1948 he had the idea of combining his name and surname to form the so famous brand today.

In 1949, Adidas registred the three-striped logo. And, when the German team scored the winning goal in the 1954 World Cup finals, with the Adidas at their feet, the brand became a legend.

In '71, the "challenge of the century" between Muhammad Ali and Joe Frazier, saw both heavyweights face to face with boxed ankle-boot boots, both specially designed for them by Adi Dassler.

Adidas continued to grow, delivering sporting goods at the highest performance levels and later was worn by a growing number of professional athletes and not, sponsoring the most important sports teams in the world.

During the mid to late 1990s, Adidas divided the brand into three main groups with each a separate focus: "Adidas Performance", designed to maintain their devotion to the athlete; "Adidas Originals", designed to focus on the brand's earlier designs, which remained a popular life-style icon; "Style Essentials", dealt with the fashion market, whence started "Y-3", a collaboration with the Japanese fashion designer Yohji Yamamoto, the logo id formed by the Y representing Yamamoto and the number 3, representing the three stripes of Adidas.

"Impossible is Nothing" is one of the company's most memorable campaigns, launched in 2004.

Products
From online shops
Adidas adidas Yeezy Boost 350 V2 Carbon Beluga 699.00 €
699.00
Adidas adidas Yeezy Boost 380 Pyrite 349.00 €
349.00
Adidas adidas Forum 84 Low ADV White Blue Bird 199.00 €
199.00
Adidas adidas Campus Light Bad Bunny Cream 299.00 €
299.00
Adidas adidas Adilette 22 Slides Aluminum 99.00 €
99.00
Adidas Sneakers Donna Blu ADIDAS Pelle 120.00 €
120.00
Adidas Sneakers Bambino BLILIL ADIDAS Pelle 70.00 €
70.00
Adidas Sneakers Bambino White ADIDAS Pelle 38.00 €
38.00
Adidas Sneakers Bambino White ADIDAS Pelle 38.00 €
38.00
Adidas Sneakers Bambino Pink ADIDAS Pelle 65.00 €
65.00
Adidas Sneakers Bambino White ADIDAS Pelle 70.00 €
70.00
Adidas Sneakers Unisex Black ADIDAS Pelle 230.00 €
230.00

Adidas stores in London

Stores selling this brand

Other stores in London

Selling Adidas
London United Kingdom
151 Curtain Rd EC2A 3Q London United Kingdom
80 Berwick Street, London, W1F 8TU W1F 8TU London United Kingdom
39 Brook Street W1K 4JE London United Kingdom
104 Commercial St E1 6LZ London United Kingdom
18 Montrose Street G1 1RE Glasgow United Kingdom
107-108 Shoreditch High St E1 6JN London United Kingdom
6-8 Stable St, Kings Cross N1C 4AB London United Kingdom
80 Berwick St W1F 8TU London United Kingdom
Academy House, 161-167 Oxford St W1D 2JP London United Kingdom
400 Oxford St W1A 1AB London United Kingdom
32-34 Carnaby St, Carnaby W1F 7DW London United Kingdom
6 Silver Pl W1F 0JS London United Kingdom
200 Oxford St W1D 1NU London United Kingdom
425 Oxford St W1C 2PG London United Kingdom
261-263 Whitechapel Rd E1 1DB London United Kingdom
200 Oxford St W1D 1NU London United Kingdom
188 Oxford St W1D 1NP London United Kingdom
90 Oxford St W1D 1NR London United Kingdom
SHOP Adidas PRODUCTS
Adidas Price 70.00 € 10 % 63 €
Adidas adidas Yeezy Boost 350 V2 Yeshaya (Non-Reflective) 799.00 €
799.00
Adidas adidas Yeezy Boost 700 V2 Vanta 799.00 €
799.00
Adidas adidas Tubular Instinct Mastermind 649.00 €
649.00
Adidas adidas Crazy BYW LVL 1 Pharrell 1099.00 €
1099.00
Adidas adidas Yeezy Boost 350 Turtle Dove 1099.00 €
1099.00
Adidas Price 140.00 € 10 % 126 €
Adidas adidas Yeezy 700 V3 Safflower 499.00 €
499.00
Adidas Sneakers Uomo BLU/WHITE ADIDAS Pelle 140.00 €
140.00
Adidas Sneakers Bambino Blue ADIDAS Pelle 55.00 €
55.00
Adidas adidas Campus Light Bad Bunny Cream 299.00 €
299.00
Adidas adidas Yeezy Boost 350 V2 Desert Sage 499.00 €
499.00
Brands from the same group
Enlarge your search to all the nation
Privacy Policy Cookie Policy