Stussy was founded in 1980 by Shaw Stussy, Californian surfer, and is widely recognized as the first streetwear brand of history.
Shawn Stussy set off by building and designing surfboards and t-shirt on Laguna Beach beaches, to transform his passion and his lifestyle in a way to make a living.
The powerful and irreverentgraphics, on boards and clothing knew immediately an incredible success, supported by the world of surfing boom in those years knowing an exponential growth of fans.
In particular the signature, or rather, the TAG Stussy, which is still an unmistakable logo, becomes a detail of recognition and a distinctive scent of authenticity. So the brand arrives in New York, it is embraced by the street scene and skate and creeps into the hiphop world. it's the birth of a legend. The brand expands the range and today is distributed and sold around the world, recognized as a synonym for pure and true streetwear.