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Founded in 1978
See all stores selling Diesel
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Genre
Child
Woman
Man
Brand type
Avant-garde
Contemporary
Premium
Brand specialized in
Clothing total look
Denim
History & Philosophy
Read the story

Diesel, fashion between innovation and enterprise.

 The brand starts been successful since the 1990s thanks to one of the entrepreneur's many intuitions: people get bored easily and require emotions and values. The focus becomes the Jeans- considered at the time the lowest level of the fashion business - to which to attribute the vintage value of the "lived". If in Italy, however, tearing and "aging" was no longer successful, in the US they immediately became an object of desire for many, exceeding the local giants of the sector despite the medium-high price range.

The advertising campaigns are pieces of history, all based on a provocative and transgressive register, which convey to the consumer a lifestyle in which to identify. The goal is always one: always directing through the future (in 1995 Diesel was one of the first to sell online).

"Only the brave"is the brand philosophy and, since 2008, also a holding company that boasts high-end brands such as Marni, MaisonMargiela or Viktor & Rolf, contributing to the already established internationality of the brand. The group is also the owner of Staff International and Brave kid, centers of excellence for the development, production and distribution of licensed brands including Vivienne Westwood and Dsquared2.

Products
From online shops
Diesel Diesel `1Dr` Shoulder Bag 450.00 €
450.00
Diesel Diesel `T-Uncyna` Top 295.00 €
295.00
Diesel DIESEL Slip Ufpn-Marpy Nero Price 30.00 € 50 % 15 €
reduced price on store's website
Diesel Diesel `Sa-Mayemi Cc W` Slide Sandals 85.00 €
85.00
Diesel Diesel `Flip` Denim Mini Skirt 350.00 €
350.00
Diesel Diesel `1996 D-Sire` 5-Pocket Wide Leg Jeans 325.00 €
325.00
Diesel Diesel `B-Dlogo Ii` Belt 125.00 €
125.00
Diesel Diesel `Lucy` Denim Crop Top 325.00 €
325.00
Diesel Diesel `De-Ville` Bustier Top 195.00 €
195.00
Diesel Diesel `Sa-Slide D Oval W` Slide Sandals 195.00 €
195.00
Diesel Diesel `F-Reggy-Hood-Doval-Pj` Hoodie 175.00 €
175.00
Diesel DIESEL T-Shirt T-Angie Nera 95.00 €
95.00
Stores selling Diesel
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Selling Diesel
Corso della Repubblica 207 04100 Italy
Rue Neuve 126 1000 Belgium
Heiligeweg 15 1012 XN Holland
Corso Umberto I 121 65122 Italy
Corso Matteotti 38 62017 Italy
Via del Corso, 502 00186 Italy
Corso Italia, 86 01100 Italy
Via Filippo Saporito, 66 81031 Italy
Via D'Antona, 1 60033 Italy
Viale Giacomo Matteotti, 5 74023 Italy
Via colombo 74023 Italy
Østerbrogade 51 2100 Denmark
Calle de las Infantas 19 28004 Spain
Calle San Eloy 2 41001 Spain
Jan Evertsenstraat 70 1056 Netherlands
Staalstraat 7A 1011 Netherlands
6A Powerscourt Townhouse Centre, Clarendon Street D02 Ireland
B1F 6-23-12 Jingumae Shibuya-ku Tokyo Japan
Rua Dom Pedro V 120 1250-094 Portugal
Via Trento, 9 45100 Italy
Via Aldo Moro, 284 03100 Italy
Via Ruggero Settimo 64 90141 Italy
Via Fratelli Cairoli, 57 23900 Italy
Via Clavature, 14/B 40124 Italy
Via Salita alla Rocca, 29 47890 Republic of San Marino
Via Turati, 31/3a 42020 Italy
Corso Giuseppe Mazzini, 30 48018 Italy
Via Zeffirino Re, 37 47521 Italy
Viale Filippo Corridoni, 33 47838 Italy
Via Felice Orsini, 10 40026 Italy
Viale Secondo Moretti 84 63074 Italy
Banchi di Sopra, 51 53100 Italy
Piazza della Resistenza, 5 51100 Italy
Viale della Pace, 245 58100 Italy
4, c/o Victoria Quarter, Cross Arcade, 13-15 King Edward St LS1 6AX United Kingdom
5-6 Commercial St LS1 6AL United Kingdom
42 Rue François Sibilli 83990 France
Kurfürstendamm 17 10719 Germany
Leipziger Pl. 12 10117 Germany
Mittelstraße 9 40213 Germany
Sögestrasse 47-51 28195 Germany
Ernst-August-Platz 2 30159 Germany
Centre Cial Colombia 35000 France
Via della repubblica italiana, 114 70032 Italy
Obernstraße 90 28195 Germany
Avenida de Pau Casals 3 08021 Spain
Viale Dante, 79 47838 Italy
Via Regina Margerita, 13 76123 Italy
Via Santa Trinità, 41 59100 Italy
Piazza Francesco Ciusa, 19 09013 Italy
Via Forgiari, 11 89900 Italy
via Antonio Gramsci, 7 43121 Italy
Via Emilia San Pietro, 7/B 43121 Italy
via Emilia Santo Stefano, 3 43121 Italy
Via S.Stefano, 27 33030 Italy
Obernstrasse 2-12 28195 Germany
Via Pretoria, 190 85100 Italy
Via Papa Urbano VI , 31 70124 Italy
Kaufingerstraße 28 80331 Germany
Sendlinger Str. 3 80331 Germany
Vesterbrogade 57 1620 Denmark
Via San Filippo Bianchi 1 98122 Italy
Via del Gallitello, 191/199 85100 Italy
Corso Pietro Vannucci, 35 06121 Italy
via Argiro, 41 70122 Italy
Piazza Martin Luther King 87036 Italy
Weißenburger Str. 31 81667 Germany
91 Rue de Vesle 51100 France
Østergade 52 1001 Denmark
19-21 Blake Street YO1 8QJ United Kingdom
Via Frattina, 111 00187 Italy
Via di Palma 25 74123 Italy
Via Portici, 20 39044 Italy
Corso XXVI Aprile, 70 27049 Italy
58 High Street LE1 5YP United Kingdom
Via G. Gattini, 1 75100 Italy
Via Roma, 18 90015 Italy
2 Chome-5-1 Yurakucho, Chiyoda City 100-8488 Japan
Via Vittorio Emanuele II, 65 10023 Italy
Via S. Vitale, 34 40126 Italy
Piazza Vittorio Emanuele II, 13 02100 Italy
Via Roma 134/136 04019 Italy
20-21 Duke Street BN1 1AH United Kingdom
Via Santo Stefano, 29 40125 Italy
Piazza del Podestà, 1 21100 Italy
Henry Street 12 D01 Ireland
3, Dukes Ln BN1 1BG United Kingdom
Corso Mazzini, 71 26100 Italy
25-29 Clumber Street NG1 3ED United Kingdom
40 Bold Street L1 4DS United Kingdom
3 Stephenson Strett B2 4BL United Kingdom
Corso Secondigliano, 293-295 80144 Italy
Via Stabia, 307 80057 Italy
Via Vincenzo Padula 135 87041 Italy
1 Blackett St NE1 5AU United Kingdom
Via Giuseppe Garibaldi, 16 17027 Italy
10-1, Ginza 6-chome, Chuo-ku 104 0061 Japan
Via Borfuro, 1 24122 Italy
Via Mazzini, 9 41012 Italy
Rue Saint- Adalbert, 18 4000 Belgium
21 Rue Gentil 69002 France
Piazza Mordini, 9 90141 Italy
Via Marsala, 7 70043 Italy
VIA CAVOUR, 1-3 Italy
3145 Peachtree Rd NE 30305 United States
Largo Madonna dei Sette Dolori, 10 65125 Italy
Via Isonzo, 2 76011 Italy
Corso Umberto I, 147 70056 Italy
Via Federico Di Palma, 61 74123 Italy
Piazza della Vittoria, 60 50053 Italy
Galleria Manin, 2 31100 Italy
Via Duca del Mare, 13-15 04100 Italy
Viale Virgilio, 17 47838 Italy
Via Garibaldi, 7 17024 Italy
Via Roma, 91 65122 Italy
Via Pola, 8 72017 Italy
Corso Umberto I 80058 Italy
Mariahilfer Str. 26-30 1070 Austria
4- 14 GROS HORLOGE STREET 76000 France
Kärntner Street 19 1010 Austria
Friedrichstraße 76-78 10117 Germany
25 rue du Grand Pont 6000 France
44 Victoria Gate LS2 7AU United Kingdom
Via Napoleone Colajanni, 53 97100 Italy
st. Komsomolskaya, 259V 693023 Russia
Hernalser Hauptstr., 44/46 1170 Austria
Piazzale Porta Reggio, 1 42015 Italy
Via Toschi, 5/A 42121 Italy
Corso Giacomo Matteotti, 14/16 36071 Italy
Via San Pietro, 63 80026 Italy
Piazza Carducci, 2 21100 Italy
Promenade Sainte-Catherine 25 Rue Sainte-Catherine 33000 United Kingdom
Grand Hôtel Dieu 7 Rue de la Barre France
Centre commercial Grand Var RN 98 83160 France
Centre commercial Les Terrasses du Port 9 quai du Lazaret 13478 France
Hamngatan 18-20 111 47 Sweden
4 Place du Président Thomas Wilson 31000 France
24 Rue de Bordeaux 37000 France
3393 Peachtree Rd NE 30326 United States
Via Domenico Morelli 6/8/10 angolo Piazza dei Martiri 80121 Italy
Centre commercial Cap Sud Avenue de la Croix Rouge 84000 France
6 Rue d'Alsace 49000 France
10, rue René Goscinny 16000 France
72 bd de la République 47000 France
25 avenue du Parmelan 74000 France
28-30 Rue Thiers 64100 France
2, rue des Jacobins 60000 France
44 rue des Granges 25000 France
9 Allée Paul Riquet 34500 France
11-19 rue Sainte Catherine 33000 France
24 Faubourg de France 90000 France
17 19 place Clémenceau 64200 France
17 boulevard de la République 71100 France
Avenue Eugène Donadeï 06700 France
108 – 114 bvd Maréchal Leclerc 14000 France
6 rue du Maréchal Foch 06400 France
19 boulevard de la Colonne 73018 France
12 Place Grenette 38000 France
41-49 rue de la Liberté 21000 France
19 rue Saint Vincent 40100 France
25 place de Jaude 63000 France
31-39 rue du Palais 17000 France
21 rue Gambetta 33500 France
18 rue Georges Clémenceau 85000 France
1 place du général de Gaulle 33210 France
17-21 rue des Minimes 72000 France
Centre commercial Carré Sénart Allée du Préambule 77127 France
6 rue Porte Tourny 87000 France
10, place Alsace Lorraine 56100 France
209-221 Boulevard Pinel 69675 France
4 rue Winston Churchill 57000 France
28 rue Bir Hakeim 13001 France
27 rue de la République 06500 France
Centre Commercial La Part-Dieu 42, boulevard Eugène Deruelle 69003 France
6 avenue Jean Médecin 06000 France
37 – 39 rue Bessières 82000 France
47 rue Victor Hugo 79000 France
2 - 20, rue de la Marne 44024 France
6 rue Thiers 45000 France
33 à 45 Rue de Vesle 51100 France
14, Cours Bosquet Centre commercial BOSQUET 64000 France
1, Place de la Résistance Face au Castillet 66000 France
Rue de Rohan 35000 France
1 Cours National 17100 France
2 Avenue du Général De Gaulle Centre commercial Rosny 93117 France
4 à 8 rue Lapeyrouse 31008 France
28-30 rue Maréchal Foch 65000 France
34 rue du 22 Novembre 67000 France
77 rue Nationale 37000 France
9-6-17 Akasaka, Minato-Ku 107-0052 Japan
3400 Palm Way 78758 United States
3030 E 1st Ave 80206 United States
2600 Post Oak Blvd 77056 United States
Via Parma, 66 46041 Italy
1, Matogianni ST 84600 Greece
2901 S Capital of Texas Hwy S 78746 United States
Via dei Giudicati, 35 09131 Italy
20 Côte de la Fabrique G1R 3V9 Canada
12 Rue des 3 Cailloux 80000 France
Via dei Portici, 8 39100 Italy
Altmarkt Galerie Webergasse 1 01067 Germany
Via delle Cerbaie, 24 55011 Italy
Via Giuseppe Ciapi, 4 52048 Italy
Via Luigi de Crecchio, 301 66034 Italy
Via del Tritone, 61 00187 Italy
Via Tiburtina, 81 03100 Italy
Corso Giacomo Matteotti, 64 21100 Italy
Tsim Sha Tsui, Salisbury Rd, 18號 852 China
Unit 317 New B5 4BA United Kingdom
Corso Ugo De Carolis, 35/37 81055 Italy
Avenida António Augusto de Aguiar 31 1069-413 Portugal
Via Matteo Degli Organi, 202 59100 Italy
Via Tosco Romagnola Est, 666 56028 Italy
Viale G. Carducci, 46 47042 Italy
Borgo XX Marzo, 6/C 43100 Italy
Viale Vittorio Veneto, 9 00035 Italy
360 Welford road LE2 6EJ United Kingdom
Via Pietrapiana, 67/R 50122 Italy
Rue Louis-Antille 4, 3963 Switzerland
Bahnhofstrasse 49 3920 Switzerland
Kunststraße 6-7 68161 Germany
Via Fratelli d’Italia 21052 Italy
Via XX Settembre, 57 80047 Italy
Schlossstrasse 34 12163 Germany
Schildergasse 95 50667 Germany
Via S. Pio X, 115 84043 Italy
Via Nazionale, 135 33010 Italy
Königsallee 2 40212 Germany
Breite Gasse 69 90402 Germany
Via XX settembre 1870, 25-29 47923 Italy
Strada Trasimeno Ovest 3 06121 Italy
Via Duca degli Abruzzi 65012 Italy
59 Rue Jean Jaurès 29200 France
Lange Str. 25 76530 Germany
Piazza della Resistenza, 13 24040 Italy
Corso G. Matteotti, 90 56025 Italy
Piazzale della Resistenza, 2 50018 Italy
Corso Garibaldi, 238 80142 Italy
Via Sant'Agostino, 30 31100 Italy
Corso Giuseppe Garibaldi, 29 06049 Italy
Via Roma 59 80014 Italy
Via Jacopo Da Ponte 25 36061 Italy
Grafton Street 88-95 D02 VF65 Ireland
Via Roma, 173 30022 Italy
Corso Vittorio Emanuele, 195/183 76125 Italy
360 Welford Road LE2 6EJ United Kingdom
Corso Vittorio Emanuele, 40 06012 Italy
C.so Umberto I, 141 80121 Italy
Corso Vittorio Emanuele III 183 89900 Italy
via Case Nuove 25D 61041 Italy
Viale Luigi Cadorna, 14/A 70033 Italy
Bracka 9 00-501 Poland
Via Tre Settembre, 106 47891 Republic of San Marino
Via Velia, 30 84122 Italy
Viale Regina Elena 14 86100 Italy
15 Tsvetnoy Boulevard Russia
7057 Friars Rd 92108 United States
Via de' Tornabuoni, 17 50123 Italy
Corso Italia, 53/57 52027 Italy
Via Ciro Menotti, 92 41049 Italy
Via Savoia, 94 73044 Italy
Strada statale Sannitica 87, Km 18/19 81025 Italy
Via Cesare Guasti 32/34 59100 Italy
Corso Mazzini, 75 31044 Italy
Victoria Square BT1 4QG United Kingdom
94 George Street EH2 3DF United Kingdom
223 Ingram Street G1 1DA United Kingdom
Burlington Arcade, 14 Lower Temple St B2 4JD United Kingdom
andmark Place Churchill Way CF10 2DY, United Kingdom
Unit G4 / B Barrhead Rd G53 6QR United Kingdom
16/18 Manesty's Ln L1 3DL United Kingdom
45 Buchanan St G1 3HL United Kingdom
34-36 Bridlesmith Gate NG1 2GQ United Kingdom
Crown Square, THE AVENUE M3 3FL United Kingdom
12 Fawcett St SR1 1SJ United Kingdom
Corso Italia, 40 32043 Italy
Via G. Garibaldi, 32 35043 Italy
Largo Plebiscito, 5 00053 Italy
39 Northumberland St NE1 7AS United Kingdom
Viale Matteotti, 25 48015 Italy
Via Gambalunga, 28 47921 Italy
Via Sant'Agostino, 6 12084 Italy
Via Ruvo, 29 70033 Italy
1-9-1, Marunouchi, Chiyoda-ku 100-6701 Japan
P.zza Aldo Moro, 9 73024 Italy
Karl Johans gate 23 0157 Norway
Via Roma, 289 90133 Italy
Via Giuseppe Luigi Lagrange, 15 10100 Italy
Kongens Nytorv, 13 1095 Denmark
Moor Street Queensway B5 4BU United Kingdom
UNIT 8, Coventry Arena Retail Par CV6 6AS United Kingdom
Nedre Slottsgate 8 0157 Norway
Via Antonio Gramsci, 180 89020 Italy
Centre Commercial Polygone 1 rue des Pertuisanes 34000 France
Via Vittorio Veneto, 116 70010 Italy
52 Park Lane S9 1EL United Kingdom
Bolshaya Konyushennaya St, 21-23 191186 Russia
The Bullring Upper Mall East B5 4BP United Kingdom
1 Exchange Square Central M3 1BD United Kingdom
Via Cusani, 5 20121 Italy
Via Giovanni Lanza, 1 20121 Italy
Piazza San Babila, 1/3 20122 Italy
58 Cross St N1 2BA United Kingdom
Academy House, 161-167 Oxford St W1D 2JP United Kingdom
400 Oxford St W1A 1AB United Kingdom
21 New Cathedral Street M1 1AD United Kingdom
65 Wharfside St B1 1RE United Kingdom
30 - 34 St Andrew Square EH2 2AD United Kingdom
25 Carnaby St, Carnaby W1F 7DE United Kingdom
103 Grand-Rue 1661 Luxembourg
Calle Hostal D'en Sol 3-5 08002 Spain
39 Brook Street W1K 4JE United Kingdom
Salita della Tosse, 5 16121 Italy
122 Spring St 10012 United States
252 Lafayette Street 10012 United States
8500 Sunset Blvd 90069 United States
3531 Sunset Blvd 90026 United States
2010 E 7th St 90021 United States
8500 Beverly Blvd 90048 United States
29 Greene St 10013 United States
1220 Collins Ave 33139 United States
339 Newbury St 02115 United States
13 7th Ave 10011 United States
101 E Chicago Ave 60611 United States
900 Michigan Ave 60611 United States
3200 Las Vegas Blvd S 89109 United States
Via Carlo Jussi, 10 40068 Italy
Via Roma, 19/21/r 50123 Italy
Via Monte Pasubio, 3 36073 Italy
Viale Trieste, 45 36075 Italy
Via Nazionale, 9 33010 Italy
Tauentzienstraße 21-24 10789 Germany
Marktpl. 15 88400 Germany
Am Scheid 12 87538 Germany
Markt 8 33098 Germany
151 W 34th St. 10001 United States
111 N State St 60602 United States
450 Washington St 02111 United States
170 O'Farrell St 94102 United States
1318 14th St NW 20005 United States
1675 Meridian Ave 33139 United States
1201 G St NW 20005 United States
Rue de Médran 15 1936 Verbier verbier@lorenzbach.ch +41 27 565 07 46 1936 Switzerland
737 Michigan Ave 60611 United States
6900 E Camelback Rd 85251 United States
150 Stockton St 94108 United States
5300 Wisconsin Ave NW 20015 United States
700 N Michigan Ave 60611 United States
9700 Collins Ave 33154 United States
384 Post St 94108 United States
Via Fabio Flizi 1 73100 Italy
Via Principessa Jolanda, 19 73013 Italy
Piazza Aldo Moro 9 73024 Italy
Corso Roma 42 73014 Italy
Via Forcella, 75 72015 Italy
Via Sparano, 85 70121 Italy
SS 131ex 09028 Italy
Via Tirso, 124 09170 Italy
Viale Italia, 18 07100 Italy
Corso Cavour, 25/27 37121 Italy
Via Guglielmo Oberdan, 8 35122 Italy
Ramo del Fontego dei Tedeschi 30100 Italy
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