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Founded in 1978
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Genre
Child
Woman
Man
Brand type
Avant-garde
Contemporary
Premium
Brand specialized in
Clothing total look
Denim
History & Philosophy
Read the story

Diesel, fashion between innovation and enterprise.

 The brand starts been successful since the 1990s thanks to one of the entrepreneur's many intuitions: people get bored easily and require emotions and values. The focus becomes the Jeans- considered at the time the lowest level of the fashion business - to which to attribute the vintage value of the "lived". If in Italy, however, tearing and "aging" was no longer successful, in the US they immediately became an object of desire for many, exceeding the local giants of the sector despite the medium-high price range.

The advertising campaigns are pieces of history, all based on a provocative and transgressive register, which convey to the consumer a lifestyle in which to identify. The goal is always one: always directing through the future (in 1995 Diesel was one of the first to sell online).

"Only the brave"is the brand philosophy and, since 2008, also a holding company that boasts high-end brands such as Marni, MaisonMargiela or Viktor & Rolf, contributing to the already established internationality of the brand. The group is also the owner of Staff International and Brave kid, centers of excellence for the development, production and distribution of licensed brands including Vivienne Westwood and Dsquared2.

Products
From online shops
Diesel Diesel `1978 D-Akemi` 5-Pocket Jeans 195.00 €
195.00
Diesel Diesel `P-Zenia-Q1` Jeans 250.00 €
250.00
Diesel Diesel `F-Slimmy-Hood-Q1` Cropped Hoodie 195.00 €
195.00
Diesel Diesel `2017 Slandy-Z` 5-Pocket Jeans 250.00 €
250.00
Diesel Diesel `D-Pot-Cargo` 5-Pocket Jeans 295.00 €
295.00
Diesel Diesel `De-Ton` Mini Denim Skirt 195.00 €
195.00
Diesel Diesel `Diesel X Damiano` 5-Pocket Jeans 495.00 €
495.00
Diesel Diesel `Diesel X Damiano` T-Shirt 495.00 €
495.00
Diesel Diesel `Diesel X Damiano` Pants 795.00 €
795.00
Diesel Diesel `Diesel X Damiano` Jacket 1200.00 €
1200.00
Diesel Diesel `T-Angie` T-Shirt With `Oval-D` Laser-Cut 95.00 €
95.00
Diesel Diesel Reversible Belt With `Oval D` Buckle 150.00 €
150.00

Diesel stores in France

Stores selling this brand

Other stores in France

Selling Diesel
21 Rue Gentil 69002 Lyon France
Grand Hôtel Dieu 7 Rue de la Barre Lyon France
Centre commercial Les Terrasses du Port 9 quai du Lazaret 13478 Marsiglia France
Centre commercial Grand Var RN 98 83160 Toulon France
42 Rue François Sibilli 83990 Saint-Tropez France
4 à 8 rue Lapeyrouse 31008 Tolosa France
Centre Cial Colombia 35000 Rennes France
91 Rue de Vesle 51100 Reims France
4- 14 GROS HORLOGE STREET 76000 Rouen France
59 Rue Jean Jaurès 29200 Brest France
24 Rue de Bordeaux 37000 Tours France
34 rue du 22 Novembre 67000 Strasbourg France
4 Place du Président Thomas Wilson 31000 Tolosa France
72 bd de la République 47000 Agen France
12 Rue des 3 Cailloux 80000 Amiens France
6 Rue d'Alsace 49000 Angers France
10, rue René Goscinny 16000 Angoulême France
25 avenue du Parmelan 74000 Annecy France
Centre commercial Cap Sud Avenue de la Croix Rouge 84000 Avignon France
28-30 Rue Thiers 64100 Bayonne France
2, rue des Jacobins 60000 Beauvais France
24 Faubourg de France 90000 Belfort France
44 rue des Granges 25000 Besançon France
9 Allée Paul Riquet 34500 Béziers France
17 19 place Clémenceau 64200 Biarritz France
11-19 rue Sainte Catherine 33000 Bordeaux France
108 – 114 bvd Maréchal Leclerc 14000 Caen France
6 rue du Maréchal Foch 06400 Cannes France
Avenue Eugène Donadeï 06700 Saint-Laurent-du-Var France
Centre commercial Carré Sénart Allée du Préambule 77127 Lieusaint France
17 boulevard de la République 71100 Chalon-sur-Saône France
19 boulevard de la Colonne 73018 Chambery France
25 place de Jaude 63000 Clermont-Ferrand France
19 rue Saint Vincent 40100 Dax France
41-49 rue de la Liberté 21000 Dijon France
12 Place Grenette 38000 Grenoble France
1 place du général de Gaulle 33210 Langon France
31-39 rue du Palais 17000 La Rochelle France
18 rue Georges Clémenceau 85000 La Roche-sur-Yon France
17-21 rue des Minimes 72000 Le Mans France
21 rue Gambetta 33500 Libourne France
6 rue Porte Tourny 87000 Limoges France
10, place Alsace Lorraine 56100 Lorient France
209-221 Boulevard Pinel 69675 Bron France
Centre Commercial La Part-Dieu 42, boulevard Eugène Deruelle 69003 Lyon France
28 rue Bir Hakeim 13001 Marsiglia France
27 rue de la République 06500 Menton France
4 rue Winston Churchill 57000 Metz France
37 – 39 rue Bessières 82000 Montauban France
Centre Commercial Polygone 1 rue des Pertuisanes 34000 Montpellier France
2 - 20, rue de la Marne 44024 Nantes France
6 avenue Jean Médecin 06000 Nice France
47 rue Victor Hugo 79000 Niort France
6 rue Thiers 45000 Orléans France
14, Cours Bosquet Centre commercial BOSQUET 64000 Pau France
1, Place de la Résistance Face au Castillet 66000 Perpignan France
33 à 45 Rue de Vesle 51100 Reims France
Rue de Rohan 35000 Rennes France
25 rue du Grand Pont 6000 Rouen France
2 Avenue du Général De Gaulle Centre commercial Rosny 93117 ROSNY-SOUS-BOIS France
1 Cours National 17100 Saintes France
28-30 rue Maréchal Foch 65000 Tarbes France
77 rue Nationale 37000 Tours France
SHOP Diesel PRODUCTS
Diesel Diesel `1Dr` Shoulder Bag 550.00 €
550.00
Diesel Diesel `K-Penros-A` Cardigan Price 1195.00 € 40 % 717 €
reduced price on store's website
Diesel Diesel `Diesel X Damiano` T-Shirt 495.00 €
495.00
Diesel Diesel `D-Pot-Cargo` 5-Pocket Jeans 295.00 €
295.00
Diesel Diesel `Sa-Mayemi Cc W` Slides With Embossed Logo 90.00 €
90.00
Diesel Diesel `De-Ton` Mini Denim Skirt 195.00 €
195.00
Diesel Diesel `P-Zenia-Q1` Jeans 250.00 €
250.00
Diesel Diesel `1Dr` Shoulder Bag 550.00 €
550.00
Diesel Diesel `Play Crossbody` Bag 275.00 €
275.00
Diesel Diesel `2017 Slandy-Z` 5-Pocket Jeans 250.00 €
250.00
Diesel Diesel `Diesel X Damiano` 5-Pocket Jeans 495.00 €
495.00
Diesel Diesel `T-Angie` T-Shirt With `Oval-D` Laser-Cut 95.00 €
95.00
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