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Patagonia

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Founded in 1972
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Patagonia, a planet-saving brand. 

It was 1972 when Yvon Chouinard founded the brand that now is one of the most famous in the world for outdoor garments. Patagonia owes the success to its visionary founder, who transformed his greatest passions into a global business, generating profits immediately from the start. 

Lover of outdoor life and sports in contact with nature, the young student from California - but of Franco-Canadian native - discovers mountain climbing and after a few years of experience enters the world of business: no longer satisfied with the performance of his equipment, he begins to produce it himself. He learned the trade and just 19 years old founded "Chouinard Equipment" a climbing equipment company that soon became the largest supplier in the country. 

It won't take long to shift his interest to clothing, especially he decided to import rugby shirts, breathable and durable fabrics and ribbed trousers, suitable to withstand the most extreme sports. He founded Patagonia and, after a considerable increase in demand, putting his brand on the market. 

The boom occurs in the late 70s, with the Fleece Jacket that also debuts on the catwalks! The revolution originated from the fact that unlike the usual clothing with dull colors and without personality, Patagonia offers not only high-performance materials (double-sided fabrics, insulating underwear in polypropylene...) but also a variety of bright colors and customizable, very daring for that period.

The company got ups and downs over the years, risking even failure. But today confirmed itself as a leader in the sector also in terms of eco-sustainable production and the founder's commitment to environmental and social issues. Thus, the Patagonia revolution also comes at a communicative level: from the campaigns that praise not buying their products, to the circle of consumers who feel attached to the values of the brand.

 

 

Patagonia stores in France

Stores selling this brand

Other stores in France

Selling Patagonia
62 Rue Saint-Honoré 75001 Paris France
111 Bd Beaumarchais 75003 Paris France
Grand Hôtel Dieu 7 Rue de la Barre Lyon France
Centre commercial Grand Var RN 98 83160 Toulon France
20 Rue des Archives 75004 Paris France
39 Rue du Temple, 75004 75004 Paris France
12 Rue Augustin Daumas 83000 Toulon France
113 Rue de Turenne 75003 Paris France
15 Rue de Lépante 06000 Nice France
11-15 Rue Saint-James 33000 Bordeaux France
4 à 8 rue Lapeyrouse 31008 Tolosa France
56 Pl. du Théâtre 59000 Lille France
34 rue du 22 Novembre 67000 Strasbourg France
4 Rue des Chaudronniers, 13100 Aix-en-Provence France
1,3, 4 Rue Carnot 84000 Avignon France
72 bd de la République 47000 Agen France
6 Rue d'Alsace 49000 Angers France
10, rue René Goscinny 16000 Angoulême France
25 avenue du Parmelan 74000 Annecy France
Centre commercial Cap Sud Avenue de la Croix Rouge 84000 Avignon France
28-30 Rue Thiers 64100 Bayonne France
2, rue des Jacobins 60000 Beauvais France
24 Faubourg de France 90000 Belfort France
44 rue des Granges 25000 Besançon France
9 Allée Paul Riquet 34500 Béziers France
17 19 place Clémenceau 64200 Biarritz France
11-19 rue Sainte Catherine 33000 Bordeaux France
108 – 114 bvd Maréchal Leclerc 14000 Caen France
6 rue du Maréchal Foch 06400 Cannes France
Avenue Eugène Donadeï 06700 Saint-Laurent-du-Var France
Centre commercial Carré Sénart Allée du Préambule 77127 Lieusaint France
17 boulevard de la République 71100 Chalon-sur-Saône France
19 boulevard de la Colonne 73018 Chambery France
25 place de Jaude 63000 Clermont-Ferrand France
19 rue Saint Vincent 40100 Dax France
41-49 rue de la Liberté 21000 Dijon France
12 Place Grenette 38000 Grenoble France
1 place du général de Gaulle 33210 Langon France
31-39 rue du Palais 17000 La Rochelle France
18 rue Georges Clémenceau 85000 La Roche-sur-Yon France
17-21 rue des Minimes 72000 Le Mans France
21 rue Gambetta 33500 Libourne France
6 rue Porte Tourny 87000 Limoges France
10, place Alsace Lorraine 56100 Lorient France
209-221 Boulevard Pinel 69675 Bron France
Centre Commercial La Part-Dieu 42, boulevard Eugène Deruelle 69003 Lyon France
28 rue Bir Hakeim 13001 Marsiglia France
27 rue de la République 06500 Menton France
4 rue Winston Churchill 57000 Metz France
37 – 39 rue Bessières 82000 Montauban France
Centre Commercial Polygone 1 rue des Pertuisanes 34000 Montpellier France
2 - 20, rue de la Marne 44024 Nantes France
6 avenue Jean Médecin 06000 Nice France
47 rue Victor Hugo 79000 Niort France
6 rue Thiers 45000 Orléans France
14, Cours Bosquet Centre commercial BOSQUET 64000 Pau France
1, Place de la Résistance Face au Castillet 66000 Perpignan France
33 à 45 Rue de Vesle 51100 Reims France
Rue de Rohan 35000 Rennes France
25 rue du Grand Pont 6000 Rouen France
2 Avenue du Général De Gaulle Centre commercial Rosny 93117 ROSNY-SOUS-BOIS France
1 Cours National 17100 Saintes France
28-30 rue Maréchal Foch 65000 Tarbes France
77 rue Nationale 37000 Tours France
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