The new opening of Golden Goose at hight altitude: Saint Moritz

Golden Goose scales the summit and opens the store in Saint Moritz. From the characteristic aesthetic of the brand, as an union between industrial and classic, the 60sqm store is characterized by the cement for the walls and floors, combined with the classicism of wood, referring to the original places of Golden Goose. Objects such as rugs, paintings and world maps, completed the atmosphere of the store, immersing in the essence of the brand anyone who enters you. The store houses the sneakers collections and an exclusive selection of outerwear and knitwear, as well as the RTW: sustainable line in recycled cashmere.

In the store there is also a space dedicated to craftsmanship, the founding value of the identity of the brand. Here it will be possible for customers to exploit the Co Creation Table, a furnished space such as traditional craft workshops, as well as making their pair of sneakers starting from scratch thanks to the "Bespoke Trunk".