Barneys New York is a famous retail store, known all over the world for its wide range of products, including clothing for men, women and children, accessories, shoes, jewelry, bags, cosmetics, fragrances and homeware of countless international brands.
The first store was opened in 1923 in Manhattan, New York by Barney Pressman, who used the earnings from the sale of his wife's engagement ring to open the store between the Seventh Avenue and the West 17th Street. Barneys New York also opened other stores in Beverly Hills, Chicago, Seattle, Boston, San Francisco, Las Vegas and uses a shopping website.
Barney Pressman was the first store to use radio and television to promote his own business, one of the first to collaborate with the most famous legend of luxury fashion such as Givenchy, Pierre Cardin, Giorgio Armani.
In the '80s, Barneys became the place where trendy men and women choose an innovative design, indeed, in those same years, the avantgarde Japanese designers begun to export their products to the US.
Barneys is also famous for making advertising campaigns in collaboration with the most popular top models, of all the times such as Naomi Campbell, Linda Evangelista and Christy Turlington. Among the numerous luxury and high-quality brands available in the store there are Acne Studios, Adidas, Nike, Maison Margiela, Alexander Wang, Isabel Marant, Rick Owens, Balenciaga, Calvin Klein, Tabitha Simmons, Manolo Blahnik, Gianvito Rossi, Narciso Rodriguez, Giorgio Armani, New Balance, Y-3, Giuseppe Zanotti and many others.
The store is divided into multiple levels reserved for a different department and specialized in the sale of several products. Barneys is very luxurious and elegant even in furnishings: indeed, the spaces are very bright and refined, the marble floors and the furniture with an irregular shape and plated in gold.