Pantone 2024: the color of the year is Peach Fuzz
Peach Fuzz is the name of the Pantone color of the year 2024, a delicate and warm nuance, reminiscent, as the name itself suggests, of a peach.
Peach Fuzz is code 13-1023 of the Pantone color scale, the international reference system for color communication. Every year, Pantone selects the color that best represents the spirit of the time, trends and aspirations of society. Peach Fuzz was chosen for 2024 because it expresses a sense of optimism, hope and connection with nature while also giving a touch of new modernity with a contemporary look. Furthermore, being composed of yellow, orange, white and red mixed in different quantities, depending on the shade, the peach color can arouse different emotions, partly more vital, partly more contained. Specifically, the light shades are sweet, reassuring, welcoming and arouse serenity while the dark shades are energizing, joyful, full of personality and character.
In the world of fashion this color has certainly wasted no time in emerging. Peach Fuzz was already on all the catwalks of the latest spring summer 2024 fashion shows, from Patou to Balmain to Missoni.








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