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Heron Preston

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Founded in 2016
See all stores selling Heron Preston
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Genre
Woman
Man
Brand type
Contemporary
Luxury
Streetwear
Brand specialized in
Clothing total look
History & Philosophy
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Heron Preston, the sustainable streetwear brand.

The student at the Parsons School of Design, Heron Preston, is undoubtedly a man of strong creative talent. After moving from his native San Francisco to New York City, the artist, DJ and clothing designer began his career, founding the streetwear brand with artistic direction of Been Trill and with Matthew Williams of 1017 ALYX 9SM and Virgil Abloh of Off-White. After the release of his "NASCAR" t-shirt, which reinterpreted the iconic brands in an over-brand visual party, Preston was inspired to further explore the value and significance of authenticity in today's sartorial landscape. An experience that opened his eyes and prompted him to turn a critical eye to the role of the clothing industry in the global pollution crisis. By producing a sustainable capsule collection in collaboration with the Department of Hygiene in New York, he demonstrated that environmental awareness and fresh aesthetics do not necessarily have to be mutually exclusive. Preston's homonymous streetwear label, launched in 2016, promotes its unique world view with a rich collection of references full of internet culture, youth and counterfeiting.

Products
From online shops
Heron Preston heron preston sneaker block stepper 355 €
355
Heron Preston Heron Preston - Black Casual Jacket 725.00 €
725.00
Heron Preston Heron Preston - White Cotton T-shirt 240.00 €
240.00
Heron Preston Heron Preston - Black Cotton T-shirt 240.00 €
240.00
Heron Preston Heron Preston - Black Cotton T-shirt 205.00 €
205.00
Heron Preston Heron Preston - Black Cotton Sweatshirt 375.00 €
375.00
Heron Preston Heron Preston - Blue Cotton T-shirt 205.00 €
205.00
Heron Preston Heron Preston - Black Cotton Ctnmb T-shirt 216.00 €
216.00
Heron Preston Heron Preston - White Cotton Sweatshirt 396.00 €
396.00
Heron Preston heron preston cintura in nastro 125 €
125
Heron Preston heron preston rubber sandal 145 €
145
Heron Preston Heron Preston - Black Cotton Blend Trousers 365.00 €
365.00
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