Acqua di Parma was founded in 1916 by Carlo Magnani who decide to create a modern and fresh fragrance who reflect the Italian man signature style.
It was in the 50's who the Hollywood Actors, brought to Italy by the great masters of the Italian cinema, discover the Acqua di Parma.
Today Acqua di Parma is a brand leather in the luxury market thanks to production of products made in Italy by traditional craft methods and fine materials.
