Flow Store

Via Vecchietti, 22  50123 Firenze  Italy
Monday: 10:00-19:00
10:00-19:00Tuesday: 10:00-19:00
10:00-19:00Wednesday: 10:00-19:00
10:00-19:00Thursday: 10:00-19:00
10:00-19:00Friday: 10:00-19:00
10:00-19:00Saturday: 10:00-19:00
10:00-19:00Sunday: 14:30-19:3014:30-19:30
Store Type
Independent store
Multibrand store
Physical store
Brand type sold
History & Philosophy
Read the story

Flore Store, luxury joined to vintage, in Florence. 

Flow Store, located in the center of Florence, a few steps from Piazza Della Signoria, is one of those clothing stores, where luxury is dictated not by a signature's fame, but by the high quality of products and workmanship, a product sought after, for those who do not love a clothing amassed, where uniqueness is an added value.

The selection and taste, in particular menswear, are focused on products with a soul and a life flavor, where the wise treatment of materials, leather and dye give garments to the taste of that time: so in a well-stocked department we can find brands like PRPS denim, Scarti LAB and Tela Genova. Also great attention is given to materials, with so much of Japanese denim, as in the case of A.B.C.L. Japan, or the best Italian fabrics like in Reds Apparel and Fortela. Leather goods and belts departments are signed, among others, by Orciani. Among niche designers can be found legendary names like Tricker's, a brand that is part of the history of English footwear.

The woman is sophisticated, with an influenced choice by the back flavors, vintage or ethnic. Salvatore Santoro, Stella Jean, Soho Deluxe, I Love Pero are some of the names in boutiques.

Store spaces are very important, played in large rooms on several levels, with walls and exposed brick, providing a glimpse of the historicity of the building. The large central lobby with leather sofas, rugs and vases with luxuriant ferns is ready to project yourself into a valuable space, unique and exotic.

An oasis in the center of Florence for true connoisseurs.

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