Puma and Koché collaborate once again with a gender-neutral collection that blends functionality and versatility with design. 

The concept of the collection is reflected in the choice of bright shades, through vibrant graphics and prints inspired by crystals, inviting exploration through versatile and practical silhouettes, thanks to two-way zippers and multiple pockets.

The capsule includes details such as raised finishes, present in the models of windbreakers, thin textured shorts, sweatshirts, t-shirts and accessories including reversible bucket hats and convertible fanny packs, which embody the spirit of adaptability of the collection.

PUMA x KOCHÉ offers two complementary models of PUMA PLEXUS sneakers with a mid-cut zip closure and a shoe inspired by hiking.

The campaign of the second drop of PUMA x KOCHÉ relies on the aesthetic power of colors, tones and textures to communicate his message, emphasizing the direct connection with nature, inspired in particular by precious stones, symbol of strength, peace and positivity.

The second PUMA x KOCHÉ collection is available from 10 June 2023 on the official websites of both brands, in PUMA stores and at selected retailers.