Atsuko Kudo in London, a store specialized in latex fashion design.

Since 2001 the store Atsuko Kudo was born from the idea of a Japanese fashion designer, who creates only latex clothing, shoes, accessories and lingerie.

Besides the peculiarity of her products, the fashion designer became famous thanks to the several stars that put her clothing on, such as: Kate Moss, Brad Pitt, Naomi Campbell, Rihanna, Kim Kardashian, Madonna, Katy Perry, Miley Cyrus and Lady Gaga.

She has also obtained different awards and recognitions, like CoolBrands 2013/14, European Fetish Award Special Award 2012/13, UK Lingerie Award 2011, European Fetish Award Best Fetish Design 2008/09, TimeOut 100 Best Shop 2014, TimeOut 100 Best Shop 2013, TimeOut 100 Best Shop 2012, The Times - The 50 best shopping website.

The store has the typical Japanese style, small and comfortable, with an exclusive selection of products: it is all concentrated in a small room. The floor in shiny parquet and the walls in pink are very simple, while furnishings are less sober: golden mirrors and chandeliers, which together with the wooden chair give an imperial touch to the store.